Alice & Winner Strings Support Asia International Guitar Orchestra Festival 2026 in Singapore

From April 30 to May 3, 2026, the Asia International Guitar Orchestra Festival was successfully held in Singapore, bringing together outstanding guitar orchestras, professional musicians, and guitar enthusiasts from across Asia for a celebration of musical artistry and cultural exchange.

Hosted by Miko guitar, the festival has become one of Asia’s most influential platforms for guitar orchestra performance and international guitar collaboration since its establishment in 2008.

As professional guitar string brands dedicated to supporting music culture and performance excellence, Alice Strings and Winner Strings proudly sponsored the event, providing high-quality guitar strings to support performers throughout the festival.

Seventeen Years of Guitar Art and International Exchange

Over the past seventeen years, the Asia International Guitar Orchestra Festival has developed into an important event for guitar orchestras, educators, and musicians across the region.

The festival not only showcases high-level guitar ensemble performances, but also promotes artistic exchange, technical communication, and the continued development of guitar culture in Asia.

During the four-day event in Singapore, audiences experienced a series of inspiring performances featuring refined arrangements, expressive interpretations, and the unique harmony of guitar orchestra music.

Musicians from different countries and regions gathered on the same stage, demonstrating the artistic diversity and international influence of modern guitar performance.

Professional Guitar Strings Supporting Professional Performance

For live guitar orchestra performances, string quality plays a vital role in tonal balance, tuning stability, responsiveness, and playing comfort.

Throughout the festival, Alice and Winner strings provided reliable performance support for musicians on stage, helping performers fully express the dynamics and emotional depth of their music.

The sponsorship also reflected the brands’ ongoing commitment to:

· Professional guitar performance

· Music education and cultural exchange

· High-quality guitar accessory manufacturing

· Innovation in guitar string craftsmanship

With stable quality and refined tone performance, Alice and Winner strings continue to serve guitar players, music educators, and performance groups in global markets.

Strengthening Global Connections Through Music

The Asia International Guitar Orchestra Festival provided an important opportunity for Alice and Winner to further strengthen connections with international musicians, educators, distributors, and music organizations.

By participating in international music events, the brands continue to showcase their dedication to professionalism, precision, and craftsmanship while expanding their presence within the global guitar industry.

As demand for high-quality guitar strings and accessories continues growing worldwide, international music festivals remain an important bridge connecting manufacturers, performers, and audiences through the universal language of music.

Continuing to Support Guitar Culture Worldwide

The successful sponsorship of the festival represents another meaningful step in Alice and Winner’s ongoing support for guitar art and musical development.

Looking ahead, the brands will continue collaborating with:

· International music festivals

· Guitar competitions

· Professional musicians

· Music education institutions

· Global performance events

Through reliable, high-quality guitar strings, Alice and Winner aim to support artistic expression, encourage musical creativity, and contribute to the continued growth of guitar culture worldwide.

About Alice Strings

Founded in 1999, Alice Strings is a leading, technology-oriented manufacturer specializing in the R&D, production, and global sales of musical instrument strings and accessories.

Operating a 30,000 m² modernized facility with over 1,000 advanced machines—90% of which are automated—the company integrates the entire manufacturing process, from raw material processing to finished goods.

Fully certified under ISO9001:2015 and holding over 50 invention patents, Romance supplies more than 2,000 high-quality products under its primary brand, Alice®, to distributors and music lovers in over 50 countries.

The brand maintains a prominent presence at major global music trade shows including NAMM (Los Angeles) and Musikmesse (Frankfurt). For business inquiries, please visit [https://www.china-alice.com/].

About WINNER Strings

WINNER, founded by the renowned Chinese guitar educator Mr. Zheng Yutang, is a brand tailored for professional institutions and performers, dedicated to creating world-class professional strings through exquisite technology and intelligence of Chinese manufacturing.

Production & Team: Produced under the supervision of Hong Kong Winner Music Co., Ltd. and manufactured by Guangzhou Romance Musical Instruments Co., Ltd. The brand features a technical team of experienced string makers, materials and acoustic experts, and renowned domestic and international performers.

Brand Philosophy: Adhering to a commitment of high performance, high standards, high quality, and high precision, WINNER aims to make Chinese strings renowned worldwide, allowing global music lovers to experience the extraordinary charm of Chinese manufacturing.

Meet Alice & Winner at Guangzhou International Musical Instrument Exhibition 2026

Following the successful sponsorship of the Asia International Guitar Orchestra Festival, Alice Strings and Winner Strings will also participate in the 22nd Guangzhou International Musical Instrument Exhibition from May 28–31, 2026.

Visitors are welcome to explore the brands’ latest guitar strings, musical instrument accessories, and OEM/ODM manufacturing solutions at:

· Exhibition: The 22nd China (Guangzhou) International Musical Instrument Exhibition

· Date: May 28–31, 2026

· Booth No.: 20.2F02

· Venue: 2nd Floor, Area D of China Import& Export Fair Complex

The exhibition will provide an opportunity for global distributors, music brands, and industry professionals to connect with the Alice and Winner teams and explore future cooperation opportunities.